Strategy · People · Research

I turn ambiguity into decisions — then I go find the next one.

Market research, executive briefing, hiring, outreach, and field work — different rooms, same instinct: ask first, own it end to end, write it clearly enough that someone can act on it.

My path didn't run in a straight line — commerce, then an interdisciplinary liberal arts degree, then work across strategy, people, and research. I stopped apologising for that a while ago.

Foundation

Commerce, then a marketing major with a psychology minor

Learned to read what actually moves people and organisations — and to write it up clearly enough to be used.

Strategy

Market research & executive briefing

Ecosystem intelligence for senior leadership at a global semiconductor firm — research built for decisions, not for a drawer.

People

Hiring, outreach, community

Built a talent function from zero, ran a CXO acquisition campaign, led community and youth programmes.

Research

Field work with real stakes

Primary interviews on policy access for persons with disabilities — research meant to inform action, not sit filed away.

Now

Strategy, Founder's Office, Programme roles

Where research, people, and decision-making meet — the intersection I keep ending up at on purpose.

Selected Work

A few problems, worked end to end.

Grouped by what each one required — not by when it happened.

Strategy

Ecosystem Intelligence for Senior Leadership

NXP Semiconductors

Problem — Leadership needed a clear read on a fast-moving semiconductor ecosystem, condensed for decisions, not buried in a research dump.

Action — Ran the market and competitor research, structured it into decision-ready briefs, delivered directly into leadership's planning process.

Good research earns its place only if someone can act on it in one read.
People & Outreach

CXO Acquisition Campaign

AndPurpose

Problem — Leadership forums needed senior attendees who ignore generic outreach by default.

Action — Built a relationship-led campaign personalised to each senior contact, using LinkedIn and Sales Navigator for precise targeting — not a mass send.

Senior people reply to specificity, not volume.
Field Research

Policy Access Gaps for Persons with Disabilities

Spark Minda Foundation

Problem — Policy on paper and policy in practice weren't matching, and no one had gone to ask why, directly.

Action — Ran structured primary interviews in the field and wrote it up as a case study built to inform action.

You can't research a gap you haven't gone and stood inside.
People Ops

Building a Talent Function From Zero

Growth-stage startup, solo-run

Problem — A growth-stage startup had no hiring function — no process, no pipeline, no owner.

Action — Set up sourcing, screening, and ATS-based tracking, then ran the full hiring cycle solo, role after role.

Process built while running is still process — it just has to survive contact with real hiring.
How I work

A few things I hold to.

"A market map is only useful if it ends in a recommendation."
"Outreach works when you give someone one clear reason to reply."
"Field research beats desk research every time you can afford it."
"Ownership means the outcome is mine, not just the task."
Beyond the resume

What doesn't fit in a bullet point.

Habit

Finding the internet's back rooms

Job boards, tools, and communities most people never find — a compulsion to know what's actually out there, not just what's popular.

Fluency

Working daily with AI tools

ChatGPT, Claude, Perplexity, and a working map of the wider AI tool landscape — part of how I research and think, not a replacement for it.

Craft

Visual design, self-taught

Infographics, posters, and brochures in Canva during my bachelor's — the same instinct for clarity, in a different medium.

NYCC Green Skills LabBharat Young Leaders CouncilAspire Leaders Programme McKinsey ForwardGlobal Youth India — South AsiaAct 4 Impact Action Lab PMx — IIT GuwahatiHRCI Talent Acquisition CertifiedWinner — Prodigi 5.0, XLRI National Finalist — Quizzeria, IIM Lucknow
Skills

What I actually know how to do.

Strategy & Research
  • Ecosystem & market research — startups, partners, sectors
  • Executive briefing — decision-support documentation
  • Qualitative research — primary interviews, case studies
  • Framework design — pipelines, systems, programme architecture
People & Outreach
  • Talent acquisition — end-to-end, independently
  • CXO & delegate outreach — personalised senior campaigns
  • Community leadership — grassroots and youth mobilisation
  • Team leadership — intern cohorts, cross-functional groups
Tools & Communication
  • AI & automation — ChatGPT, Claude, Perplexity, Zapier
  • Outreach & ATS — Sales Navigator, applicant tracking
  • Design — Canva, visual communication
  • SEO & content — Ahrefs, PageSpeed Insights
Contact

Currently looking for: Strategy, Founder's Office, or Programme roles.

If you need someone who can research the market, build the relationships, and write the memo — this is me.

Email me → LinkedIn
Delhi NCR · Gurgaon · Bangalore · Pune — open to relocation

Prefer email. It's the fastest way to reach me — gunkaur445566@gmail.com

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